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The first explosion in 1979 marked the beginning of Shenzhen's reform and opening up. Accompanied by the sound of the explosion, Goodyear was born in this entrepreneurial land of Shenzhen, and grew up with Shenzhen, creating a legendary path for Goodyear. In the early days of talent shortage and lack of clients, Goodyear relied on perseverance, continuously developed the market, won a good reputation, and laid the foundation for Goodyear's early days.

• Established in 1979, it was the first printing company in Shenzhen.

• In 1983, it was restructured as a Sino-foreign joint-stock company, the earliest in Shenzhen.

With a modern management system, high-quality talent team, high-quality products, and comprehensive services, Goodyear's sales revenue increased from less than ten thousand Yuan to over one hundred million Yuan, entering the fast lane of enterprise development, and also gaining high recognition and attention from the country.

• National Foreign-Invested Double-Excellent Enterprises

• Foreign-Invested Advanced Technology Enterprise

Goodyear continuously increased its research and development investment, committed to the research and development innovation of new products and production practices. With an experienced and efficient research and development design team, it actively responded to customer needs, firmly grasped the direction of product and market development, formed a deep reserve of automation technology and leading research and development strength, and provided strong support for the diversified development of the enterprise.

• In 2006, Win Holding acquired full ownership of Goodyear

• National Designated Enterprise for Book and Periodical Printing Accredited by National Press and Publication Administration

• Cigarette Label Printing Designated Enterprise Accredited by China National Tobacco Corporation

In the face of an increasingly competitive market environment, Goodyear seized the opportunity of industry integration for strategic upgrades, implementing green environmental protection, information networking, and digital Intelligence. By formulating and promoting energy-saving and emission reduction measures, it actively implemented the national "dual carbon" strategy and provided clients with green and environmentally friendly packaging solutions. At the same time, it actively explored the international market and established offices in Hong Kong, Europe and other places.

In order to provide clients with more professional and comprehensive services, Goodyear has repositioned and upgraded its NPD by introducing various professional talents to give it a new mission. Currently, it provides clients with a range of services including brand strategy, product design, packaging design, cultural and creative IP design, and manufacturing and supply chain services. With user experience as the core, it is committed to providing clients with industry-wide innovative and environmentally friendly solutions, ultimately realizing their commercial value.

In the future, Goodyear will collaborate with society and work with the industry to enhance the competitiveness and technological capabilities of the printing industry. We will launch a new development model for Goodyear. By implementing strategies of environmental protection and sustainability, digitization and smart technology, we aim to provide clients with one-stop services, integrated environmental protection and creative solutions.